About

Empowering Executives and Managers

Expert Guidance for Daily Decision-Making

Time is currency "Knowledge is my best investment"

Improving Business

Through Sharing Knowledge

Meet Our Team

Nashwa Riad

Head of Digital Marketing

Started her career as an SEO and SEM marketer for Yahoo, a Digital Marketing trainer for Udacity, and, a technical support specialist for Oracle among other companies. Nashwa thrived as a Digital Marketing consultant for various companies across the GCC and Egypt. She's a tech savvy digital marketer with 15 years of experience developing, executing, analysing client-focused technology sales and digital marketing initiatives that generate demand and build the sales pipeline. Received reviews for bringing her energetic, inspiring, and practical insights to companies like Unilever, Yellow pages, Computech, National Council of Women, Ministry of Communication, Egypt Air and Microsoft Imagine Cup, Egypt.

Rasha Hilal

Head of Human Resources

Rasha brings extensive experience in relationship and HR management in the MENA region having worked for 18 years in companies such as Bayer, Solvay, Bayt.com, Sundus HR Consultancy, and, served clients such ADNOC, Mubadala, Sharjah CoOp, manufacturers and retailers in diverse industries and corporate cultures. Her HR articles were exhibited in the Emirates Annual Art Exhibition, 2016 in Sharjah Museum of Art and Saadiyat Island exhibition as well as Al Tahrir newspaper. She has also been a guest of several radio interviews and podcasts and has represented companies in high-level meetings with ministerial, parliamentary officials in Egypt and the UAE.

Zeyad Kenawi

Head of Technology

Zeyad is an experienced Web Developer with a track record of 15 years in the industry. He has planned, designed, and developed websites for clients across diverse fields. Notably, he spent three years at a reputable Kuwaiti Holding company, where he managed both the Web and Mobile development teams in addition to successfully digitalizing the work process of Tourism companies in Sharm El Sheikh over the years by creating and maintaining B2B online systems, ensuring its smooth operation and functionality. Zeyad also possesses valuable experience in mobile development, having worked on side projects involving Objective-C and Swift.